Tag Archives: Backpacks

30Oct/19

5 Holiday Promotional Products for Employees (That They Really Want!)

The holidays are a great time to show employees how much you appreciate their loyalty and dedicated service to your company.  But, we’ve all been on the receiving end of some terrible holiday promotional products and unwanted holiday gifts from an employer.  They go in the desk drawer and never see the light of day again until it is time for spring cleaning, during which they often end up in the trash.  Gasp!  What a waste!   Don’t waste your precious marketing dollars or employee budget on tired, unwanted promotional products.  Not only are promotional products a great way to say ‘thank you,’ but when used correctly, they can also be an excellent marketing tool!  Get a little creative with your employee gifts and keep them motivated with these fun and highly useful employee holiday promotional products!

1.  Power Bank

We have all experienced the dread of our technology running out of battery.  Whether it is your phone, tablet, or laptop – when you are on-the-go, you need power!  But, power may not always be readily available or you may have forgotten that trusty cord to connect your device at home.  Fear not!  A wireless power bank to the rescue!  Whether you are in a theme park, airport, in the car, hiking, or anywhere else, a ready power supply can be right at your fingertips with a power bank.  

2.  Bluetooth Speaker

Employee Promotional Products A portable Bluetooth speaker keeps the music playing wherever you are!  While Bluetooth speakers are not necessarily new (they’ve been a trend the last few years), they are one of those promotional products that never go out of style.  Can anyone have too many Bluetooth speakers?  We think not!  And, anywhere your employees use that Bluetooth speaker, they will see your branding and be reminded of your generous gift and they will also show off your brand wherever they go and use the speaker.

3.  Backpack

Employee Promotional ProductsA backpack is a hot gift right now because there are so many cool ways to brand a unique backpack that is useful for storing a laptop, taking to the gym, taking on a hike, or toting your things on a flight.  Gone are the days of basic, boring backpacks!  There are many cool new styles, including canvas bags that look like they came straight off the racks at a trendy local shop.

4.  Fitness Ball or Athletic Bands

One of the hottest themes in promotional products in 2019 (and we think this will not change anytime soon), is gifts that promote health and wellness.  Something like an inflatable fitness ball, massaging balls for sore muscles, or athletic bands for stretching or exercising at home or on-the-go.

5.  USB Adapter 

Employee Promotional ProductsWe live in a digital era and we all need to charge all of the technology we use every single day.  Not only does that leave us with a lot of cords but it leaves us trying to find adequate outlets and chargers available for all our devices.  A USB adapter can make your charging life much easier by multiplying the number of available ports and removing the complication of finding the right chargers for devices because you can simply use the USB end of your charging cord and plug it right in!  Your employees will be thanking you when they start enjoying the convenience of a USB adapter with your logo on it!

20Oct/19

Use Unique Promotional Products to Stand Out This Holiday Season (and Beyond!)

Use Promotional Products to Stand Out This Holiday Season (and Beyond!)

Example: Give out a yoga mat for “International Day of Yoga”

The holiday season is upon us and for most businesses, that means giving gifts to thank customers and employees for the year of loyalty, hard work, and continued patronage.  Giving a thoughtful gift is a great opportunity for a business to make a memorable impact and showcase appreciation while also extending a business’ brand awareness.  If you have been in business for some time, you have likely been on the receiving end of a holiday or end-of-year promotional product gift.  And, while we are not here to hate on a delicious holiday-themed food basket, we want to encourage you to get a little more outside the box.  

Why Blend in When You Can Stand Out?

Sure, you could give s traditional holiday gift and it will be appreciated.  But, how memorable will another tin of popcorn really be for your customers or employees?  Delicious? Obviously. Memorable? Maybe not.  You are utilizing a portion of your marketing budget to promotional products so why not take the opportunity to stand out and get the best return on investment with your holiday gifts!!

Who Said You Can Only Give a ‘Christmas’ or ‘Holiday’ Gift?!

The answer? Nobody!  Showing your appreciation to employees or clients is always a welcome gift, no matter the time of year or occasion.  And, in fact, it is probably far more memorable to give a fun, themed gift that is creative rather than getting lost in a sea of other similar promotional products during the holidays.  When it comes to optional holidays or occasions for promotional product gifting, there are endless possibilities.  

Example: You could give Bluetooth speakers for National Compliment Day and the message/compliment could be “You Rock!”

 

There are, of course, traditional holidays such as Halloween, Thanksgiving, Christmas, Hanukkah, New Years, and more!  But, what about something even more unique and memorable, such as World Kindness Day (November 13th), America Recycles Day (November 15th), Small Business Saturday (November 30th, National Hat Day (January 15th), National Compliment Day (January 24th), Love Your Pet Day (February 20th), National Napping Day (March 11th), International Day of Yoga (June 21st), and more!  Imagine the fun and creativity you could have choosing fun and useful promotional products for such holidays.  And, by getting outside the box and standing out from the pack, your gift will be more appreciated and memorable. 

Show Your Brand Personality with Strategically-Timed Promotional Products

Example: Give out a branded blanket for “National Napping Day”

Interact with your clients and employees in a unique and fun way by showcasing your brand’s fun and creative spirit.  Custom promotional products that display your branding are an ideal way to extend brand awareness.  Further, every time those products are used, it keeps your brand in your customers’ minds, making them far more likely to turn to you when they need services or products that you offer.  Holiday promotional products, and food products, in particular, are a heavily saturated market. Maximize your marketing dollars and get the best ROI by choosing a creative gift or unique holiday to make your mark!  Not sure where to start?  At Connect the Dots, we LOVE to get creative and help our clients think outside the box so that their promotional products make the biggest impact possible!

20Aug/19

If You Don’t Have a Company Online Store Yet – You Need One!

Should You Be Using a Company Online Store?

If you do not yet have a company online store, you probably should get one! Company online stores have become a popular, efficient, and effective way to offer employees (and even customers) a place to buy unique branded items.  Whether you just want to provide your employees with some fun items to show their pride in their workplace or you want to provide your managers and employees a one-stop-shop for employees to choose your branded promotional products and apparel as a requirement of their job, a company online store is an ideal solution.  

Curate a Strategic Company Online Store

One significant advantage of creating your own company online store is that you get control over controlling your brand’s identity and style.  You can control things like style, color, finish, etc.  Additionally, you can further a message about your brand.  For example, if you are a gym, you can offer promotional gym bags, towels, yoga mats, and hoodies that uniquely exemplify your brand’s style.  This is important because people are bombarded with marketing messages thousands of times a day so you want to create a unified, cohesive branding strategy and an online store will provide the ideal platform on which to do so.  

Let Employees (and Customers!) Show Their Company Pride

What is better than using custom apparel and swag to proudly represent something that you are a part of or support?  There are so many ways, large and small, to show others you are proud to be an employee of a great company, or that you love a great company with branded promotional products and apparel.  Every time someone wears or uses a promotional item in front of someone else at work, in a store, in a restaurant, or anywhere else – they see your branding and it reinforces your brand identity.  

Start a Company Online Store with Connect the Dots Promotions

At Connect the Dots Promotions, we are continually looking for unique and diverse ways to assist you with strategic marketing solutions.  We can help you choose items for your company store, design the style, and help you offer your employees and clients a modern and convenient way to source branded promotional products.  Once complete, your company online store can live on its own website or you can embed it into your website for enhanced functionality.  Starting other forms of online stores can be expensive, complicated, and frustrating which is why we love how effective, efficient, and convenient it is to establish your own company online store.

20May/19

Proposed China Tariff Will Have Major Impact on Promotional Products Industry (and Customers)

Forget Winter, the Tariff is Coming and it is Far More Ominous!

Proposed China TariffUsually, it is a hot new product making the buzz in the promotional products industry but right now the buzz is all about the proposed China tariff.  The proposed tariff will have a widespread impact on various industries, including a significant impact on the promotional products industry.  At Connect the Dots Promotions, we love to share our latest projects or interesting products with our clients and industry peers, but we also believe it is important to have a conversation about how important this proposed tariff is and examine just how wide-reaching the impact will be.

Trump Administration Proposed 25% Tariff Will Impact Everyone

If you have not yet heard the news, the Trump administration proposed 25% tariff on products imported from China.  Make no mistake, this is a HUGE tariff.  Not only is this tariff threatening businesses but, unfortunately, it is threatening widespread impact on our customers because it will lead to an increase in prices. 

USA Today explains what is at stake with the proposed China tariff increase, “The trade war with China could cause prices to rise on everything from toys to clothing, but it also could lead to ‘widespread store closures,’ according to a report by UBS.  The investment bank’s analysis said tariffs on Chinese imports could put $40 billion of sales and 12,000 stores at risk…’We think potential 25% tariffs on Chinese imports could accelerate pressure on these company’s profit margins to the point where major store closures become a real possibility.” Earlier this month, the Trump administration increased U.S. tariffs on $200 billion in Chinese imports from 10% to 25%. The president has also threatened to add a 25% tariff on almost all the remaining $325 billion in goods shipped in from China… ‘We’re going to continue to do everything we can to keep prices low,’ said Brett Biggs, Walmart’s chief financial officer and executive vice president, during a call with reporters Thursday. ‘However, increased tariffs will lead to increased prices we believe for our customers.’”

Proposed China Tariff Will Have a Big Impact on All Businesses & Their Clients

Proposed China TariffThe proposed increase will certainly impact large retailers like Walmart, but it will be an even larger strain on small businesses.  While we still have not seen exactly how this proposed China tariff will play out exactly, if it does go into effect as planned, it will most likely lead to increased prices. 

Because of this, and because we love our clients so much and don’t want to see their marketing impacted by this, we highly encourage our customers to consider looking ahead at the next 6 months – 1 year and consider what they have planned for marketing and promotional products.  If you have not yet, start planning your marketing calendar out and considering if now is a good time to order for fall, back-to-school, holidays, end-of-year, or other occasions for which you might want promotional products.  By ordering sooner rather than later (before a new tariff is implemented), you will take advantage of lower prices that will no longer be around if the tariff goes into effect.

Plan Ahead to Avoid Paying Higher Prices If Higher Tariff is Enacted

At Connect the Dots Promotions, you can always count on our dedication to you, our client.  We have been well aware of the proposed tariff for some time and are anticipating the potential increase by researching American made products and other sources to keep costs low but, unfortunately, if the tariff does go into place, it will likely mean increased pricing.  If you are interested in discussing your marketing plan, alternative marketing strategies, or investing in promotional products now to avoid

20Mar/19

Client Spotlight: Corporate Air Mechanical Services

Connect the Dots Client Spotlight: Corporate Air Mechanical Services

promotional productsBuilding connections, fostering relationships, and supporting businesses in which we believe are some of the most fundamental priorities at Connect the Dots Promotions.  From time to time, we enjoy shining the light on some of our most recent projects and customers.  We recently had the opportunity to work with Cherri Marrese, President of Corporate Air Mechanical Services on a spring marketing campaign including some unique promotional products!  

Choosing a Perfect Promotional Product

Because Corporate Air Mechanical Services is in the industrial/commercial cooling industry, they presented the idea of a desk fan to give as a thank you to customers.  They knew they wanted one that could have a message on it to remind customers of the upcoming Arizona summer heat.

How Connect the Dots Helped Select the Perfect Promotional Product!
promotional products

Desk Fan with LED Customizable Display

We just happened to be speaking to Cherri about this project right before we attended the 2019 PPAI Expo in Las Vegas. The timing could not have been more perfect because we were able to take their directives and go to the PPAI Expo where we could look at products from over 3,000 supplier booths.  It was like they were all just waiting for us to find the perfect item for our customers!  Because the PPAI Expo is so large, we combed through aisle after aisle looking for the perfect fan.  Despite there being such a selection, it seemed to be like finding a needle in a haystack and we were starting to worry the perfect fan was not out there.  But, we never lost hope and continued the dedicated hunt for our customer.  

The last day of the PPAI Expo is always the best when looking for a specific promotional product because many attendees have already begun to leave.  This means it is less crowded and suppliers have additional time to talk to you.  As we were walking on the last day, Karie spotted someone she knew personally operating a vendor’s booth.  While we were standing there, low and behold, Kim looked up and it was like you could hear angels singing!  There it was!  The perfect fan with an LED lighted programmable message capability sitting right in front of us!  Kim shouted, “OMG, there it is I’ve been here for 4 days and now I find it!.”  The supplier/vendor thought Kim lost her marbles!

Dedication to Creative Promotional Products & Unique Marketing Campaigns

We returned home the next day from PPAI Expo and ordered a sample for Cherri to view.  We then met to discuss Corporate Air Mechanical Services’ 2019 marketing campaign and share the sample fan with Cherri and her sale’s executive, Tanner.  Needless to say, it was a big hit!  They started programming it with their phones (an option we love!) and then immediately placed an order.  We have already begun to work on several other items in which they are interested. Also, we always execute a ‘nudge plan’ to help our customers stay organized and ahead of their marketing plans for the holidays, corporate events corporate wearables, and other items. At Connect the Dots, we couldn’t be more happy to have connected our client with the perfect promotional products and we look forward to working more with Corporate Air Mechanical Services!

31Jan/19

Why the 2019 PPAI Expo in Las Vegas Was a Must-Attend Event!

2019 PPAI Expo Recap

2019 PPAI Expo2019 PPAI ExpoWe are home from the PPAI Expo and wow – we saw so much, learned even more, and had a great time connecting with old and new friends!  It was great to attend the 2019 PPAI Expo with our whole team because there is so much to take in and we were able to have three sets of eyes.  Also, having three people let us be very organized about what we saw, learned, and visited!  Every year at the PPAI Expo is a great experience and 2019 certainly did not disappoint.

 

 

Preparing for Year Ahead with the 2019 PPAI Expo

2019 PPAI ExpoWe love that the PPAI Expo is at the beginning of the year because it allows us to see the latest and greatest products while our clients are preparing marketing strategies for the year ahead.  We have projects on the horizon for clients and, knowing that, we were able to connect the right products with the coming projects.  

 

 

 

What We Saw at the 2019 PPAI Expo

2019 PPAI Expo 2019 PPAI ExpoTech promotional products have been popular for a while and this year was no exception.  Wireless chargers for phones are all the rage.  They are easy to brand and everyone needs a phone charger.  The upside of a promotional wireless phone charger is that it will likely be used often so your brand will constantly be in front of whoever receives your promotional product.  Additionally, we saw some cool octopus-style charging cords that can charge multiple devices, of different kinds (smartphone, laptop, tablet, etc.), at once.

 

 

Our Takeaways from the 2019 PPAI Expo

2019 PPAI ExpoThe best part about the 2019 PPAI Expo is not necessarily the event itself, but all that we learn and take home to our clients.  We are most excited about a movement in our industry called PromoCares.  With PromoCares, all of our clients have access to supplies in our industry that give back to others in some way.  If you’ve read our blog before, you know that we believe strongly in not just connecting the dots for our clients but serving the community in which we live and leveraging the power of our clients to support organizations that give back. 

We cannot wait to share all that we learned at the conference with our clients.  If you are planning your 2019 marketing calendar or are ready to plan your next promotional products campaign, we at Connect the Dots would love to meet with you. We would be happy to share with you about the latest and greatest products in our industry and how you can utilize promotional products to promote your business and encourage brand loyalty.

05Nov/18

Holiday Promotional Products & Branded Year-End Gifts

holiday promotional productsIt has come to the time of year known as the ‘holiday season’ and with that, as well as the end of the calendar year, comes a lot of celebration.  Everyone enjoys being appreciated and rewarded for a year of hard work and customer loyalty.  First up on the holiday agenda is Thanksgiving and that reminds us that we have a lot to be thankful for.  Within the business world, we are thankful for our business, thankful for our employees, thankful for our customers, thankful for our friends and partners in our industry.  And, it is exactly that thankful spirit that we want to channel when we order holiday promotional products or year-end promotional products to give as gifts.

While there are promotional products for any budget, this is the time of year to really impress employees and customers with your thankfulness for the previous year and get them excited for the year to come.  Regardless of what holidays you celebrate, there is always something to celebrate this time of year, so we have broken down holiday promotional products into 3 primary categories to help you choose your end-of-year gifts.  The possibilities are endless so if you need help choosing or ordering your business holiday promotional products, Connect the Dots Promotions has the experience and knowledge you need to help you narrow down your choice and get your products ordered in time for the holiday season!

Holiday Promotional Products

Holiday Apparel Promotional Products
Promotional Jacket or Pullover
  • Everyone wants to be warm and cozy during the cold winter months and what better way to stay warm than with a cozy, branded jacket or pullover.  A custom branded jacket or pullover is not only functional and very useful but a great marketing tool because it will share your brand wherever the wearer goes.
Promotional Hat
      • Everyone needs a great hat and with a stylish branded hat, your employee or customer will be happy to represent your brand on their head!
Promotional T-Shirt
      • You can never have too many t-shirts and a branded t-shirt can be a handy promotional product.  You can encourage employees to wear their company shirt to work or company events and you can encourage customers to wear your shirt to your events or as part of a loyalty program.
Holiday Food Promotional Products
Promotional Chocolate, Popcorn, Nuts, Oh My!
      • It is pretty hard to go wrong giving someone a yummy treat! Whether you want to give a promotional food item to employees or customers, there is a myriad of options at a wide array of price points to accommodate any budget.  Food is always a crowd pleaser and they will remember who was so generous while they happily snack the day away!
Holiday Gadget Promotional Products
Promotional Tech
      • Everyone loves technology.  Anyone can always use a (or another!) PopSocket or portable Bluetooth speaker. You can print your brand right on it, a special message, a name or anything else you can think of and give the gift of technology this holiday season.
Promotional Water Bottle/Mug/Tumbler
      • Reusable water bottles, mugs, and tumblers are not only useful but eco-friendly.  They reduce waste and save money so they are already great, but once they are branded with your company logo, they will be even better because they will be a mobile marketing tool!
27Sep/18

8 Fun School Spirit Promotional Products to Show Your School Pride!

Get in the School Spirit with Promotional Products!

We all love to root for our favorite home team, represent our alma mater with pride, or show off our school colors!  Being a part of a school community is fun but the fun can be further enhanced with school spirit promotional items.  Whether you are preparing for ‘back-to-school,’ have a school spirit shop, a big homecoming game, athletic events, academic events, or just want to represent your school with pride every day, there are a wide array of promotional products that will excellently represent your school spirit.

Give Consumers What They Want & Foster School Loyalty with Promotional Products

School spirit promotional products never go out of style.  And, even if there are extras you can always give them away as a gesture of goodwill or reward for an achievement, or you could sell them in your school spirit shop! PPAI points out that smart young consumers (high school and college students, for example) are eager to be on trend while representing their school spirit during their school years and as alumni as well, “With more than 20 million students roaming U.S. college campuses this fall, building brand loyalty among them seems as easy as a course in underwater basketweaving. But the tastes and opinions of these savvy young consumers are as diverse as their backgrounds, so campaigns need to be thoughtful, targeted and on trend…Tote bags and backpacks, including inexpensive drawstring bags, are popular as well, she says. “Totes are used to carry stuff at events; backpacks are given out at orientation to carry books and laptops; drawstring bags are used to advertise events.” Rounding out the top three for Larick’s clients are portable drinkware options. “Disposable water bottles are being banned on many campuses we work with,” she says. “Students often carry water bottles and thermal coffee mugs around campus.” School spirit continues to live on for many alumni, particularly those who participated in campus organizations such as sports teams, fraternities and sororities.”  Custom school spirit promotional products will show off your school pride in style, provide traveling marketing opportunities for more people to learn about your school, serve many helpful purposes, and ultimately – they are a lot of fun!  

8 Fun School Spirit Promotional Products
  1. Drawstring Bag
      • Every kid can use a drawstring bag to tote their gym clothes, shoes, books, or other items!
  1. Cups or Tumblers
      • Everyone in the family will love having a custom school spirit cup or tumbler!
  1. Sports Ball
      • Whether you opt to customize a football, basketball, soccer ball, baseball or volleyball – custom school balls are great gifts! Give them to school athletic team members, students or families!
  1. Pens & Pencils
      • Pens and pencils are necessary school writing tools. They are also some of the most inexpensive promotional products! These budget-friendly school spirit promotional products are a great choice!
  1. Notebooks
      • Jot down class notes in style or just have a handy notebook at the ready with a custom logo notebook.
  1. Lanyards
      • Most schools today require student ID cards or badge.  A custom logo lanyard is not only spreading school spirit but a helpful accessory to promote school security!
  1. Hats
      • Hats are a staple in the promotional product industry, and for good reason – everybody loves a great hat!  It is the easiest and most convenient way to represent your favorite school while also keeping the sun out of your eyes!
  1. Stadium Seats or Cushions
      • Cheering on your school team can sometimes last hours but that doesn’t mean you have to be uncomfortable!  Sit on a customized school spirit stadium seat or cushion!

Connect the Dots Can Customize Your School Spirit Promotional Products!

At Connect the Dots Promotions, we recently had the opportunity to work with Scottsdale Christian Academy on their school spirit promotional products and we can’t wait to see them in action at their 2018 Homecoming football game! Go team go!