Use Promotional Products to Stand Out This Holiday Season (and Beyond!)
Example: Give out a yoga mat for “International Day of Yoga”
The holiday season is upon us and for most businesses, that means giving gifts to thank customers and employees for the year of loyalty, hard work, and continued patronage. Giving a thoughtful gift is a great opportunity for a business to make a memorable impact and showcase appreciation while also extending a business’ brand awareness. If you have been in business for some time, you have likely been on the receiving end of a holiday or end-of-year promotional product gift. And, while we are not here to hate on a delicious holiday-themed food basket, we want to encourage you to get a little more outside the box.
Why Blend in When You Can Stand Out?
Sure, you could give s traditional holiday gift and it will be appreciated. But, how memorable will another tin of popcorn really be for your customers or employees? Delicious? Obviously. Memorable? Maybe not. You are utilizing a portion of your marketing budget to promotional products so why not take the opportunity to stand out and get the best return on investment with your holiday gifts!!
Who Said You Can Only Give a ‘Christmas’ or ‘Holiday’ Gift?!
The answer? Nobody! Showing your appreciation to employees or clients is always a welcome gift, no matter the time of year or occasion. And, in fact, it is probably far more memorable to give a fun, themed gift that is creative rather than getting lost in a sea of other similar promotional products during the holidays. When it comes to optional holidays or occasions for promotional product gifting, there are endless possibilities.
Example: You could give Bluetooth speakers for National Compliment Day and the message/compliment could be “You Rock!”
There are, of course, traditional holidays such as Halloween, Thanksgiving, Christmas, Hanukkah, New Years, and more! But, what about something even more unique and memorable, such as World Kindness Day (November 13th), America Recycles Day (November 15th), Small Business Saturday (November 30th, National Hat Day (January 15th), National Compliment Day (January 24th), Love Your Pet Day (February 20th), National Napping Day (March 11th), International Day of Yoga (June 21st), and more! Imagine the fun and creativity you could have choosing fun and useful promotional products for such holidays. And, by getting outside the box and standing out from the pack, your gift will be more appreciated and memorable.
Show Your Brand Personality with Strategically-Timed Promotional Products
Example: Give out a branded blanket for “National Napping Day”
Interact with your clients and employees in a unique and fun way by showcasing your brand’s fun and creative spirit. Custom promotional products that display your branding are an ideal way to extend brand awareness. Further, every time those products are used, it keeps your brand in your customers’ minds, making them far more likely to turn to you when they need services or products that you offer. Holiday promotional products, and food products, in particular, are a heavily saturated market. Maximize your marketing dollars and get the best ROI by choosing a creative gift or unique holiday to make your mark! Not sure where to start? At Connect the Dots, we LOVE to get creative and help our clients think outside the box so that their promotional products make the biggest impact possible!
If you do not yet have a company online store, you probably should get one! Company online stores have become a popular, efficient, and effective way to offer employees (and even customers) a place to buy unique branded items.
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Usually, it is a hot new product making the buzz in the promotional products industry but right now the buzz is all about the proposed China tariff.
The proposed increase will certainly impact large retailers like Walmart, but it will be an even larger strain on small businesses.
Building connections, fostering relationships, and supporting businesses in which we believe are some of the most fundamental priorities at 
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We love that the PPAI Expo is at the beginning of the year because it allows us to see the latest and greatest products while our clients are preparing marketing strategies for the year ahead.
Tech promotional products have been popular for a while and this year was no exception.
The best part about the 2019 PPAI Expo is not necessarily the event itself, but all that we learn and take home to our clients.
It has come to the time of year known as the ‘holiday season’ and with that, as well as the end of the calendar year, comes a lot of celebration.
Promotional Jacket or Pullover
Promotional Chocolate, Popcorn, Nuts, Oh My!
Promotional Tech
The weather has begun to cool off and fall and winter holidays are upon us.
Try saying that three times fast! Warm winter wearables are always a popular promotional product to give away at fall and winter events because they are just so useful! While it may seem like there isn’t much exciting happening with things like gloves and hats, there’s new technology and there are great ways to brand these items.
One great way to save on the cost of cups, be eco-friendly, and have a great gift all in one is to invest in branded water bottles, branded tumblers, or branded mugs.
We all love to root for our favorite home team, represent our alma mater with pride, or show off our school colors!
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