Tag Archives: branded environment

05Nov/18

Holiday Promotional Products & Branded Year-End Gifts

holiday promotional productsIt has come to the time of year known as the ‘holiday season’ and with that, as well as the end of the calendar year, comes a lot of celebration.  Everyone enjoys being appreciated and rewarded for a year of hard work and customer loyalty.  First up on the holiday agenda is Thanksgiving and that reminds us that we have a lot to be thankful for.  Within the business world, we are thankful for our business, thankful for our employees, thankful for our customers, thankful for our friends and partners in our industry.  And, it is exactly that thankful spirit that we want to channel when we order holiday promotional products or year-end promotional products to give as gifts.

While there are promotional products for any budget, this is the time of year to really impress employees and customers with your thankfulness for the previous year and get them excited for the year to come.  Regardless of what holidays you celebrate, there is always something to celebrate this time of year, so we have broken down holiday promotional products into 3 primary categories to help you choose your end-of-year gifts.  The possibilities are endless so if you need help choosing or ordering your business holiday promotional products, Connect the Dots Promotions has the experience and knowledge you need to help you narrow down your choice and get your products ordered in time for the holiday season!

Holiday Promotional Products

Holiday Apparel Promotional Products
Promotional Jacket or Pullover
  • Everyone wants to be warm and cozy during the cold winter months and what better way to stay warm than with a cozy, branded jacket or pullover.  A custom branded jacket or pullover is not only functional and very useful but a great marketing tool because it will share your brand wherever the wearer goes.
Promotional Hat
      • Everyone needs a great hat and with a stylish branded hat, your employee or customer will be happy to represent your brand on their head!
Promotional T-Shirt
      • You can never have too many t-shirts and a branded t-shirt can be a handy promotional product.  You can encourage employees to wear their company shirt to work or company events and you can encourage customers to wear your shirt to your events or as part of a loyalty program.
Holiday Food Promotional Products
Promotional Chocolate, Popcorn, Nuts, Oh My!
      • It is pretty hard to go wrong giving someone a yummy treat! Whether you want to give a promotional food item to employees or customers, there is a myriad of options at a wide array of price points to accommodate any budget.  Food is always a crowd pleaser and they will remember who was so generous while they happily snack the day away!
Holiday Gadget Promotional Products
Promotional Tech
      • Everyone loves technology.  Anyone can always use a (or another!) PopSocket or portable Bluetooth speaker. You can print your brand right on it, a special message, a name or anything else you can think of and give the gift of technology this holiday season.
Promotional Water Bottle/Mug/Tumbler
      • Reusable water bottles, mugs, and tumblers are not only useful but eco-friendly.  They reduce waste and save money so they are already great, but once they are branded with your company logo, they will be even better because they will be a mobile marketing tool!
25Jun/18

High ROI on Promotional Products

What Type of ROI Can Promotional Products Offer?

When choosing marketing and promotional products, it is common to wonder what the ROI (return on investment) will be.  While this is understandable, there is no set formula for what works best in marketing.  It is impossible to predict what a promotional product’s “ROI” will be, particularly because in marketing there are different types of promotional product ROI.  To label a return on investment as only monetary would be significantly simplifying the impact that promotional products can have for your business.

What Exactly Constitutes ‘ROI’?

First, it is important to establish what ROI can mean for your business.  There is obviously monetary ROI – when a promotional product converts to a sale.  But, promotional products can also foster goodwill and enhance and extend your branding efforts.  Think about the marketing real estate of someone’s desk.  If someone sits at their desk every day then that is tremendous opportunity to market your brand if you can take up even a small portion of that real estate.  Calendars, notepads, mousepads, mugs, Bluetooth speakers, pens, and more that sit on everyone’s desks can be custom branded. Each time that person sits down at their desk they will see your logo.  This creates brand recognition/recall, fosters goodwill because they remember that you gave a gift, and may just be the reminder they need when they need your product or service to give you a call.  That is tremendous and diverse ROI!

Diversify Your Definition of ROI to See the True Potential of Promotional Products!

In addition to utilizing someone’s desk real estate, you can strategically use promotional products as creative marketing tools that create brand recognition and help you grow your social media presence.  Branded wearable promotional products are great to hand out at events.  You can encourage people to snap a pic and tag you so that they can win a prize.  Another fun way to increase social media engagement is to encourage people to snap a picture with your logo any time they see it.  For example, if they are out at the bank or a local restaurant and see your branded pen on the counter, they can take a picture of it and tag your social media profile to win a prize.  This enhances the ROI on a relatively small investment in a promotional pen and creates a grassroots marketing movement for your brand.  When discussing branded promotional product ROI, it is important to look at all the different ROI types and potential with any given item so that you can maximize your marketing budget!

13Feb/18

InfinityHR Creates a Branded Environment with Promotional Products

At Connect the Dots Promotions it is our pleasure to work with clients to strategically enhance their marketing campaigns.  We are fortunate to have many clients that are not only great to work with but with whom it is fun to collaborate on unique and exciting promotional products. We believe strongly in supporting local businesses which is why we are excited to share about a locally-based company – InfinityHR.

Connect the Dots Client Spotlight: InfinityHR

InfinityHR Branded EnvironmentInfinityHR provides clients of any size with an online employee benefits enrollment application.  What started as an employee benefits application has grown to include services that include HR solutions, hire to retire, and more – all in one location.  InfinityHR’s integrated solution for human capital management is a powerful and accessible HR software solutions tool.

InfinityHR Creates Branded Environment with Promotional Products

We recently had the pleasure of working with InfinityHR on their marketing and promotional products.  InfinityHR attended a trade show and their trade show display was exceptionally successful because they took advantage of what is known as creating a ‘branded environment.’  Today, many potential customers are inundated with marketing and advertising throughout every minute of their day – whether they realize it or not.  Because of that, businesses must take their promotional products, marketing, InfinityHR Branded Environment PopSocketand trade show displays to the next level to truly draw in a customer and grab their attention.  And, by creating a branded environment, once they are inside your trade show display, every moment of their experience will be an experience with your brand.  Forbes elaborates on why creating a branded environment complete with branded promotional products will attract today’s harder-to-reach clientele, “Millennials are happy to share their feelings about brands on social media and branded events are no exception. In fact, Splash found (and shared in Adweek) that 81% of millennials shared photos on social media at a branded event, 71% used the event’s hashtag, 67% followed the brand on social and 56% signed up for an email list. All of this interaction took place at a branded event where millennials received products such as bottles, t-shirts, hats, glasses, totes or pens. Although branded swag isn’t required for millennials to talk about their branded event experience on social, it does help when it comes to images. Give millennials something to wear and share and they will…Sometimes it can be as simple as having a really unique and cool branded item that millennials are bound to use and want to show off immediately. In this way, branded swag can masquerade as a free product.”

InfinityHR did an outstanding job creating a branded environment and providing clients with exciting and fun swag that they will want to use, wear, and show off!

InfinityHR Branded Interactive Game

InfinityHR Branded Environment Promotional Game

InfinityHR Branded PopSockets & Beverage Holders

InfinityHR Branded Environment PopSocket

InfinityHR Branded Beverage Holders and Pens

InfinityHR Branded Environment Beverage Holder Pens

InfinityHR’s trade show booth was fun, effective and the client interacted with their unique brand from the moment they walked in until the moment they left.  And, because they took fun branded promotional products with them, the interaction with InfinityHR’s brand is limitless.  If you are interested in learning more about creating a branded environment at an event or trade show or ordering exciting promotional products to attract potential products, Connect the Dots Promotions can help!  And, if you are in need of an outstanding application that assists you with employee benefits enrollment, HR solutions, hire to retire, or other services, contact InfinityHR!